Google And Meta Advertising For S2AS

At S2AS, our digital marketing efforts have consistently delivered impressive results, leveraging the power of Meta and Google Ads to drive significant engagement and conversions. This case study highlights the outcomes of our recent campaigns, showcasing our ability to optimize ad spend and maximize ROI.

Meta Ads Performance:

Our Meta Ads campaigns have been instrumental in achieving substantial website traffic and conversions. Over the course of the campaign, we spent a total of $1,078.73, generating 3,559 link clicks at an average cost per action (CPA) of £0.30. The campaigns resulted in 2 follows or likes, indicating strong audience engagement. More importantly, we achieved a total conversion value of £70,845.57 from website checkouts initiated, £82,489.72 from adds to cart, and £30,576.98 from purchases. These figures underscore the effectiveness of our targeted ad strategies in driving both mid-funnel and bottom-funnel actions.

Google Ads Performance:

Our Google Ads campaigns have also been highly successful, particularly in driving purchases and sales. We reached 3.7K cities, generating 22.8K conversions at a cost of £1.07K. The campaign, which ran from August 1, 2024, to August 21, 2024, demonstrated our ability to scale efforts and achieve a high volume of conversions efficiently. The data reflects our strategic approach to targeting and optimization, ensuring that every pound spent contributes to tangible business outcomes.

Conclusion

The combined success of our Meta and Google Ads campaigns highlights our expertise in digital marketing. By meticulously analyzing performance data and continuously optimizing our strategies, we have been able to deliver exceptional results for S2AS. Our ability to drive high-value conversions while maintaining cost efficiency is a testament to our commitment to excellence in digital marketing. These results not only reinforce our position as a leader in the industry but also provide a solid foundation for future campaigns aimed at further growth and success.